1. Spotify

Find out why Spotify's latest 'Let the Song Play' campaign is so relatable...

In Spotify’s latest ad campaign, they’re relating to an experience we can all get behind.

I mean who hasn’t been intentionally late because they had to wait for their favorite song to finish playing?
Spotify’s VP, global executive creative director, Alex Bodman, gives some insight behind their commercial: “The creative started with a simple insight that we rarely discuss, but everyone can relate to. Then, the team got to work on bringing the insight to life with a healthy dose of Spotify’s sense of humor. Hopefully, it makes people laugh while reminding them how much better driving is when you have the perfect soundtrack.”