Results:
At a glance

In-depth reader insights, personalized materials at scale, and engaging, evergreen content.

Data-driven content strategy

When Community Brands used Turtl to create their digital content, the benefits quickly became apparent:

More than doubled average read time	Average read time jumped from 2 minutes to 4 minutes 42 seconds for personalized post-demo Turtl Docs.
Halved bounce rate	Bounce rate for personalized sales collateral dropped from 33% to 15%.
More insights, better content	Turtl Analytics facilitate faster, easier decision making and allow the sales team to check who is engaging with marketing materials and who to follow up with.
Extending the shelf life of content	Turtl Docs can be easily shared, updated in real-time, and atomized for distribution through different channels.

A large goal of the work we produce, like guides, is to turn prospects into customers. We have actually had a lot of success with content libraries of infographics and webinar recordings within Turtl Docs. So we certainly lean on Turtl for our content to have a longer shelf life.

Kathy Nothnagel, Content Manager