In this document, we’ll explain what direct traffic is and how you can try to categorize those visits into the right channels.
There are two things you can do in order to solve the direct traffic mystery.
If you’d like to breakdown what are the possible sources for your direct traffic, you can ask a few questions:
Going forward, to have a better idea of the sources of your readers, we recommend that you use UTM tags.
This is something you can do for direct traffic that is under your control:
Tagging links with _utm parameters will supply Turtl Analytics with the referral data that accurately reflects the traffic source.
You can use Google’s URL builder tool to assist in this task. However, this will only apply for traffic going forward. To analyze prior direct sessions see solution #1 above.