What to consider
Reputation
At the end of the day, the best way for you to choose which content marketing platform is right for you is to do a lot of research.
Apart from taking comparative looks at the features of different CMPs, you can check how their existing users are using the platforms. Review sites like G2 and Capterra are particularly useful for checking out real, honest opinions of tech companies and software.
Why not check out Turtl’s reviews? (G2/Capterra)