Informa Connect + Turtl: Pivoting content into a revenue generator - Informa Connect + Turtl | Case Study

<p><span class="color-class-option-1" style="font-size:0.5em;">Informa Connect + Turtl: </span></p><p>Pivoting content into a revenue generator</p>How Informa Connect used Turtl to create sponsored eBooks, saving more than $55,000 of lost revenue from face-to-face event postponementsHow Informa Connect used Turtl to save $55,000+ of lost revenue from event cancellations through sponsored eBooksContents

<p><span class="color-class-option-1" style="font-size:0.5em;">Overview: </span></p><p>The story in a nutshell</p>

<p><span class="color-class-option-1" style="font-size:0.5em;">Challenges and objectives:</span> </p><p>Is content up to the task?</p>

<p><span class="color-class-option-1" style="font-size:0.5em;">Solution:</span> </p><p><span style="font-size:0.9em;">Supercharge the content experience</span></p>

<p><span class="color-class-option-1" style="font-size:0.5em;">Results:</span> </p><p>A revenue injection in difficult times</p>

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