LEXUS UK + TURTL: The next generation of automotive brochures - Lexus + Turtl | Case Study

<p><span class="color-class-option-1" style="font-size:0.5em;">LEXUS UK + TURTL:</span><span class="color-class-option-1" style="font-size:0.9em;"> </span></p><p>The next generation of automotive brochures</p>How the marketing team at Lexus UK saw their car configurator CTA jump 80x after switching from PDF to Turtl How Lexus created interactive brochures that saw one KPI increase 80x and slashed production time by two-thirds...Contents

<p><span class="color-class-option-1" style="font-size:0.5em;">Overview: </span></p><p>The story in a nutshell</p>

<p><span class="color-class-option-1" style="font-size:0.5em;">Challenges and objective: </span></p><p>Finding an authentic digital experience</p>

<p><span class="color-class-option-1" style="font-size:0.5em;">Solution: </span></p><p><span style="font-size:0.9em;">Enter the digital age</span></p>

<p><span class="color-class-option-1" style="font-size:0.5em;">Result: </span></p><p><span style="font-size:0.9em;">Content that pushes the needle</span></p>

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