Introduction What if you could create content much more easily?
And that content worked much harder?
Today, most brands devote a huge amount of time, talent, and money to creating content. And with good reason.
Awareness needs to be raised, demand needs to be generated, prospects need to be nurtured—and, of course, most buying decisions start with a Google search.
But making in-depth information like eBooks, product guides, and case studies engaging is tough. Businesses need to coordinate teams of copywriters, designers, and web developers and those teams must strike a delicate balance between readability and comprehensiveness—giving readers the detailed insight they need, without losing their attention.
Worse, much of that effort is wasted, because the content that’s been so hard to create fails to engage its audience. Research shows that when people read PDF content, as much as 90% of their potential engagement is lost.
That’s a big deal. Because whether you’re trying to turn a prospect into a customer, an amateur into an expert, or a critic into an advocate, every lost reader is a lost opportunity.
Half of organizations report that their content budgets have increased since 2021. Currently, most of that budget is spent on content creation, rather than content management tools or analytics that could help improve efficiency and performance.
👋 Hey! You can share content directly toyour socials. Try it!
The truth is, you can commission original research, write a fantastic report, and promote it through a sophisticated campaign—only for your reader to glance at it once, then click away.
And you won’t even know they bounced off the first page. We thought there had to be a better way. That’s why we created Turtl.
ˈ/tɜrtəl/
Our digital document format. Also known as a Turtl Doc. (You’re reading one right now.)
The platform you use to create, publish, personalize, share, integrate and analyze Turtl Docs.
The company behind it all. (That’s us - Hello!)
👋 Want to put a question to your audience? Embed an interactive poll!
Word of mouth
Google
LinkedIn
Turtl Doc
Miscellaneous
How to produce high quality digital content in a cost-effective way
How to get readers to pay attention
When businesses produce Turtl Docs instead of PDF content, they cut their costs by as much as 90%. And when they share those Turtl Docs with their target audiences, their reader engagement increases by the same amount.
👋 Us again! Watch the video to learn more!