The future:
What's next?
Psychology, personalization, and empowerment
Now that strategicabm's challenges of fragmented content creation, elongated commercial processes, and basic engagement analytics are solved, the agency is discovering new ways to optimize its offering with Turtl.
There are definitely time savings and efficiencies, and Turtl just makes the whole thing more professional which is very important ... I know there's a lot more we can do."
The team at strategicabm hope to better understand and utilize the psychology-based formatting of Turtl Docs.
Declan hopes to explore the personalization element more by creating a master document and then creating personalized versions in an efficient manner.
strategicabm is planning for version 3 of their core ABM playbook, which will be more personalized and customized to reader feedback.
They want to keep offering Turtl Docs to support clients' ABM strategies, using their own efforts as proof of value.
