While Lynne and team chose Turtl for impact, cost savings and compliance, they discovered through the process that Turtl’s deep, first-party analytics engine was providing valuable data and insights on how the pieces were being consumed. None of this insight would be available with traditional formats like PDF. Lynne and team now plan to utilize this valuable data to further refine their approach and deliver even more value to Verizon’s audiences. Equally, if a change needs to be made to any existing document, this is easily updated on the fly and those changes reflect immediately, another key benefit of using Turtl’s cloud based platform.
Reach out to Lynne Freeman to discuss more about her experience with Turtl
contact:Lynne Freemanlynne.freeman@verizon.com
To learn more about Turtl & speak with the team directly
contact:Ben McGillben.mcgill@turtl.co+44 7971 484 373
Before Turtl
After Turtl
Saving
$100k+ per document
$10k
$90k per document
5+ months to produce document
Less than 1 month to do it now
Minimum 4 months saving
Cost Savings
These were derived by reducing agency, design and developer costs.
Time Savings
The significant time savings were realized from needing to work less with 3rd party agencies and working directly with each stakeholder. Alongside this, there is no further requirement to engage the brand team because all material is automatically on brand already.
Signed July 2021 and published 10 Docs since signing (7 published in 2021)
Quality of reader experience
Brand Integrity
Reducing cost of production