*Guide:* Three ways to leverage psychology in your proposals - The psychology of proposals | Turtl

*Guide:* Three ways to leverage psychology in your proposals

Explore the cognitive science behind a compelling sales proposalLearn how to leverage the psychology of visuals, personalization, and format to boost the persuasiveness of your sales proposal.Contents

*Context:* Decision-making 101

1. Let's get visual

2. Make it personal

*Summary: *Proposals for people, not prospects

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