THE REVENUE GAP
How the gap between content and revenue has plunged marketing teams into peril. And why closing it can turn your content game green.
Because our current approach can’t close it. There’s no clear path between your content investments and revenue growth. No insights to fuel performance. With the content itself slow to produce and costly as hell.
CONTENT BUDGETS ARE SOARING. CMOS TENURES SHRINKING. MARKETING TEAMS CRIPPLED BY THE BENDS.
CONTENT'S ON THE UP –BUT AT WHAT COST?
IGNORANCE ≠ BLISS.
DON'T RISK SLEEPWALKING INTO THE ABYSS.
THE SIZE & SCALE (& SHEER HORROR) OF THE PROBLEM
IT'S... REVENUE CONTENT
CLOSE THE GAP!
WANT TO JOIN THE BALE*? THEN LET'S TALK TURTL.